How traditional brands can remain relevant in the digital world

Technological change has transformed consumer’s lives and the way we do business. In the past decade alone, there has been the most rapid change since the industrial revolution of the 18th century. And if you work in marketing, you need to ensure that you look into the future and anticipate change in order to keep your brand relevant.

5 ways to develop your Sales and Marketing team (and give your profits a boost!)

In an increasingly competitive and ever-changing business environment, high-quality sales training is essential to optimise your people’s performance and maintain a competitive edge in your industry. We’re taking a look at how you can develop your team using training. “A motivated team will climb the mountains that un-motivated teams don’t even look at” 1.    Review skills gaps and performance …